Recognized by Software Advice 4.4/5, Capterra 4.4/5, GetApp 5-star user reviews, Google 4.3/5 · Capterra Best Ease of Use 2022 · Capterra Best Value 2022 · Software Advice Front Runners 2023 · GetApp Category Leaders 2023
312+ independent operators trusted in Ethiopia & 25+ African countries

Car rental software, built for Ethiopia.

From Addis Ababa to every corner of Ethiopia — CarCEO PRO runs every step of your rental business. Contracts, fleet, deposits, fines, multi-currency books and WhatsApp in one dashboard. Records Telebirr, M-Pesa Ethiopia, CBE Birr, Stripe, cash and card natively. AI agents Ava & Atlas handle the chasing. Free Starter for fleets up to 5 cars. $35/month Ultimate (≈ Br 1,960/mo) for unlimited.

Telebirr & CBE Birr Pay in ETB (Ethiopian Birr) Amharic & English Live on cheap Android phones
BUSINESS FEED
Bookings Fleet Customers Deposits & Fines Customer Hub
Bookings Today
23
Revenue Today
$4,733
Returns Today
10
▾ INSIGHTS
10
Returns today
3
Pending deposits
3
Active fines
$8,040
Receivable
BANK ACCOUNTS
$19,340
$4,340 Reserved
CASH FLOW
$12,313
Screen simulates for illustrative purposes only. ❚❚
Human product support

Free onboarding for new operators

Learn more →
CarCEO PRO onboarding specialist
What Ethiopia operators say

Telebirr is everywhere now. CarCEO records every Telebirr payment to the right booking, Birr ledger stays clean, and we send Amharic contracts over WhatsApp. Atlas catches the return windows before drivers do.

Solomon Bekele Manager · 12 vehicles · Addis Ababa, Ethiopia

Your workload, unloaded.

Ava & Atlas — our virtual rental agents — provide proactive guidance so you get more done in less time.1

Nothing slips through the cracks

Atlas watches every contract from sign to return — auto-tagging toll charges and police fines to the renter, flagging un-released deposits, and surfacing revenue that hasn't landed yet.

Learn more
❚❚

Bring back renters who fade

Ava spots customers who haven't booked in 30+ days and sends them your weekend rate over WhatsApp — no chasing, no manual list to keep.

See service coming, not crashing

Atlas tracks mileage, tires and registration renewals on every vehicle — and blocks the calendar before a car gets pulled mid-rental.

AtlasAgent
Was the ₦ 85,000 expense at "Sunshine Auto Parts" a business cost?
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Adaeze

Yes — replacement tyres for Toyota Vitz (Plate LSR 245 XK).

CarCEO PRO platform

All new. All in one place.

Access every rental tool, a personalized business feed, and a team of AI — all from one intuitive dashboard.

See plans & pricing
Be in control, not in the weeds.
Today’s bookings, pickups, returns and live revenue on one calm screen — no tab juggling, no missed handovers.
  • Live business feed: pending pickups, deposits and fines flagged in real time
  • Cash flow, receivables and active contracts at a glance — drill in with one click
Open the dashboard →
CarCEO PRO dashboard
Today’s queue
Pickup · A. Hassan · 11:00AED 880
Return · M. Khoury · 14:30On time
Contract · L. Rossi · signAwaiting
✓ 3 actions ready

Find a plan that's right for you.

Monthly Yearly save 16%
Live FX rate
Starter
$0 forever

Free forever for 1–5 cars. Test the waters before you scale.

  • Up to 5 vehicles, 10 customers, 10 contracts
  • Digital contracts with e-signature
  • Live fleet calendar & booking board
  • Customer & vehicle records
  • WhatsApp contract delivery (25 msg / mo)
  • Basic deposit tracking & PDF receipts
  • Single currency & single branch
  • Mobile-ready — any browser, no install
  • Email support & community access
Start free
Ultimate
$35/month

Every feature. Unlimited everything. No catches.

  • Unlimited vehicles, contracts & users
  • Unlimited branches with role-based access
  • Fines, maintenance & damage workflows
  • 40+ currencies, 9 languages, full RTL
  • Stripe Connect deposit pre-auth on card
  • Salik / police / parking fine pass-through
  • Bank reconciliation & month-end P&L pack
  • Custom contract templates per branch
  • Bulk CSV import + concierge migration
  • Customer portal & full API access
  • CarCEO Intelligence (Ava & Atlas) — included
  • Priority chat support + 1-on-1 onboarding
Get Ultimate →

No setup fee. No per-seat tax. Cancel anytime.

ROI calculator · in your local currency NGN · Nigerian Naira

See exactly when Ultimate pays for itself for your fleet.

Atlas auto-attributes ~85% of fines and tolls back to the renter, invoices ~70% of late returns automatically, and frees up the hours your front desk spends reconciling cash, M-Pesa and MoMo by hand. Drag the sliders to see your numbers — values shown in whichever currency you pick above.

12cars
35,000
280,000
Atlas recovers fines
₦ 238,000
~85% auto-attributed to renter via deposit / WhatsApp follow-up
Late returns invoiced
₦ 66,150
~70% of overdue cars billed for the extra days, automatically
Admin time saved
₦ 89,500
~7 hrs/wk reconciling cash, M-Pesa & MoMo
Total recovered / month
₦ 393,650
₦ 4.7M per year, conservatively
Ultimate pays back in
2 days
₦ 14,000/mo Ultimate vs ₦ 393,650 recovered
Return on every $1 of CarCEO PRO
28×
For every $1 you spend on Ultimate, the model recovers $28

Conservative model — based on a 312-operator survey (March 2026) plus internal benchmarks across 84 African operators. Recovery percentages reflect typical deposit-pre-auth + WhatsApp follow-up success rates. Admin-time valuation uses ~$6/hr equivalent (USD), converted at live FX. Actual results depend on contract terms, local fine workflows and how strictly you enforce late-return billing.

For driving schools & students

Students and licensed driving-school operators run CarCEO Ultimate free for 12 months.

Register free →
What Ethiopia operators say

Smart operators across Ethiopia run on CarCEO PRO.

78%

of operators say Atlas + WhatsApp cut late-return chases and fine absorption — money they used to eat themselves.1

¹ Based on internal survey of 312 active operators, March 2026 — including operators across Ethiopia and 9 other African countries.

“Telebirr is everywhere now. CarCEO records every Telebirr payment to the right booking, Birr ledger stays clean, and we send Amharic contracts over WhatsApp. Atlas catches the return windows before drivers do.”

Solomon Bekele, Manager of Habesha Auto Addis
Solomon Bekele Manager · Habesha Auto Addis · 12 vehicles · Addis Ababa, Ethiopia

Connect every payment rail your customers actually use.

M-Pesa, MTN MoMo, Airtel Money, Flutterwave, Paystack, Stripe, cash, WhatsApp — wired in. No middleware, no Zapier, no extra invoices.

M-PESA MoMo airtel Flw Pstk stripe
See all 30+ integrations →

Solid support when you need us.

Real operators, not a script. Switching from a legacy system or stuck on a contract at 11pm — we show up.

Need help choosing?

Talk to a real CarCEO operator who runs a rental fleet themselves. Two minutes on chat, no demo call, no sales scripts — just a straight answer about which plan fits your fleet.

Schedule a call back

Free migration concierge

Switching from a paper notebook, an Excel sheet, RentSyst, HQ Rental, Navotar, Booqable or RENTALL? We map your vehicles, customers and contracts at no charge — your first real rental runs on CarCEO inside a week.

Talk to migration team
Built on enterprise-grade infrastructure
GDPR compliant SOC 2 in progress 256-bit SSL every request EU data Amsterdam Stripe verified partner Meta business partner

Frequently asked questions

Quick answers to what operators ask us most.

Does CarCEO PRO work with Telebirr & CBE Birr in Ethiopia?
Yes. CarCEO PRO records payments from Telebirr, M-Pesa Ethiopia, CBE Birr, Stripe, cash and card natively — each one slots into the deposit ledger against the right contract. Multi-currency books keep your ETB clean. For compliance, the platform supports MoR e-invoicing, VAT (15%). Full direct API integration for Telebirr & CBE Birr is on the Ultimate Ethiopia roadmap; right now operators reconcile by reference or import the statement.
Can I run my fleet across multiple African countries with different currencies?
Yes. Each branch can run its own currency — NGN in Lagos, KES in Nairobi, ZAR in Johannesburg, EGP in Cairo, MAD in Casablanca, XOF in Dakar — and the books stay clean. There is no forced auto-conversion. The dashboard surfaces a multi-currency P&L so the owner sees the whole picture without USD-laundering the numbers.
Will CarCEO PRO work on slow or unreliable internet?
Yes. The interface is built mobile-first, the bundle is light, and once a page loads it tolerates brief drops — you can keep filling out a contract while the connection re-establishes. It is designed to be usable from an $80 Android phone over 3G as much as from a fibre-connected office in Sandton.
Is the dashboard available in French, Arabic, Portuguese or Swahili?
Yes. The interface ships in English, Français, العربية (full RTL), Português and Kiswahili. Contracts can be generated bilingually — for example French + English in Dakar or Abidjan, Arabic + English in Cairo or Casablanca — and the e-signature flow works on either side.
Can my drivers and front-desk staff use this on cheap Android phones?
Yes. There is no app to install — everything runs in the browser. Staff can hand off a car at the curb, photograph the vehicle, capture the customer's ID, sign on the screen and send the contract over WhatsApp without any specialist hardware. We tested it on devices as old as a 2018 Tecno.
Do contracts comply with local laws in Nigeria, Kenya, South Africa, Egypt and Morocco?
Contract templates are configurable per country — terms, deposit policy, insurance language, late-return rules — and operators can keep their existing legal wording. We supply sane defaults based on the country picked at onboarding, but the operator's own lawyer remains the source of truth. For VAT-mandated invoicing (Egypt's e-invoicing portal, South Africa's SARS rules, Morocco's TVA, Kenya's eTIMS), operators export the data CarCEO PRO holds and file through the local authorised channel.
Is there really a free plan, or is this just a trial?
It is genuinely free, not a trial. CarCEO PRO Starter never expires — you keep using it as long as you stay under 5 vehicles, 10 customers and 10 contracts. No credit card required to sign up. When your fleet outgrows those limits, Ultimate is $35/month flat for unlimited everything.
How do I get help if I am in Africa — what is the support timezone?
Support runs over WhatsApp and email at [email protected], and our Help Center triages with the Atlas AI agent within minutes and a human within 24 hours. The team is split between Amsterdam (UTC+1/+2) and on-the-ground partners in the regions, so daytime hours across Africa — from WAT (Lagos) through CAT (Joburg) to EAT (Nairobi) — get same-day human cover.

Run your rental
the way it actually works.

Free up to 5 vehicles. $35/month flat for unlimited (≈ Br 1,960/mo). Built deeply for Ethiopia rental operators — works with Telebirr & CBE Birr, in Amharic & English. Start in 30 minutes.

No credit card Cancel anytime EU data residency · GDPR-grade
4.9 from 312+ independent operators worldwide
Built deeply for Ethiopia — operators live across all of Africa
🇳🇬 Nigeria 🇰🇪 Kenya 🇿🇦 South Africa 🇪🇬 Egypt 🇲🇦 Morocco 🇬🇭 Ghana 🇹🇿 Tanzania 🇺🇬 Uganda 🇷🇼 Rwanda 🇸🇳 Senegal 🇨🇮 Côte d'Ivoire 🇨🇲 Cameroon 🇪🇹 Ethiopia 🇩🇿 Algeria 🇿🇲 Zambia