Under Turo's published US model, hosts on the Peace of Mind and Balanced plans hand Turo 10–35% of the trip price — see your real number below. CarCEO PRO tracks that cut automatically on every booking, and gives you a way out: your own direct-booking site running alongside Turo, where an online payment carries a 1% platform fee instead.
Free Starter plan. No credit card required.
Estimate what you keep on any trip under Turo's published host-earnings model. Your share depends on the earnings plan and how far ahead the trip was booked.
The full host-share matrix (published US model)
| Plan | 0-2 days | 3-13 days | 14-27 days | 28+ days |
|---|---|---|---|---|
| Peace of Mind | 65% | 70% | 75% | 80% |
| Balanced | 75% | 80% | 85% | 90% |
| More Earnings | 85% | 90% | 95% | 100% |
Percentages show what the host keeps. In CarCEO PRO this matrix is editable per business, so you can match your own market.
CarCEO PRO is independent software for hosts. It is not affiliated with or endorsed by Turo Inc. Turo is a registered trademark of Turo Inc. Calculator results are estimates based on Turo's published host-earnings model; actual payouts can differ by market and account — verify in your Turo dashboard.
See the dollars you hand Turo every year — and what you'd keep by taking repeat & direct bookings on your own site with CarCEO PRO.
Turo takes from you
-$16,200.00 /yr
Go direct — keep instead
+$15,852.00 /yr
Every trip you move to your own direct-booking site keeps that 20% instead of handing it to Turo. CarCEO PRO ($29/mo — Office) runs Turo + direct side by side.
CarCEO PRO is independent software for hosts. It is not affiliated with or endorsed by Turo Inc. Turo is a registered trademark of Turo Inc. Calculator results are estimates based on Turo's published host-earnings model; actual payouts can differ by market and account — verify in your Turo dashboard.
Turo is real demand; it just prices like it. The fix isn't quitting Turo — it's giving repeat renters a way to book you directly on your own site, while both calendars stay in sync so nothing double-books.
Your Turo calendar and your CarCEO calendar block each other automatically. A direct booking makes the car unavailable on Turo, and a Turo trip blocks it for direct renters. Standard iCal feeds — no private Turo API involved.
Every plan includes a booking site with your branding, live date-aware availability, and Stripe checkout — quote, deposit, or full payment. Add your own custom domain from inside the app.
Online payments on your site carry a 1% platform fee — never charged on security deposits — and settle into your own Stripe account. Compare that with the 10–35% host-share cut on a Peace of Mind or Balanced Turo trip.
See which renters found you on Turo and came back direct — and what the switch is worth. The savings calculator above shows the ceiling; the tracker shows your actual progress toward it.
Tools like 1Now and FleetOS were built specifically for Turo hosts, and they handle the Turo side of the job. The honest difference is scope.
Built around one job — running your Turo hosting:
If all you want is a Turo dashboard, a point tool can be enough.
The same Turo tooling — fee decode by plan and booking window, fleet plan optimizer, two-way iCal sync, payout reconciliation, one-click tax CSV — inside the back office a rental business runs on:
Free to start for up to 2 vehicles — then flat monthly pricing ($29 up to 10 vehicles, $129 unlimited). No per-seat or per-vehicle fees.
If Turo is one channel of a real rental business — direct renters, contracts, deposits, taxes — you need the whole back office, not just the Turo slice.
The Turo app tells you what happened. CarCEO PRO tells you what you actually earned.
The dynamic host share is applied per trip — including Turo's share of late-return fees and extra-mileage charges.
Your payout after Turo's cut shows on the dashboard, on receipts, and in financial reports — not just the gross number.
Set an earnings plan per vehicle and override it on any individual booking when a trip runs under a different plan.
The published US matrix is the default. Edit any cell to match the exact shares you see in your own market and account.
Every receipt shows the trip price, the platform fee, and the net — clean, professional paperwork for every trip.
Contracts, GPS tracking, damage documentation, deposits, and payments — everything beyond what the Turo app gives you.
One toggle: “Turo (automatic by booking window)”. The dynamic fee engine is on from that moment.
Peace of Mind, Balanced, or More Earnings per vehicle — override on any single booking when needed.
CarCEO computes Turo's cut and your net on every trip automatically, and shows it on receipts and reports.
CarCEO PRO is independent software for hosts. It is not affiliated with or endorsed by Turo Inc. Turo is a registered trademark of Turo Inc. Calculator results are estimates based on Turo's published host-earnings model; actual payouts can differ by market and account — verify in your Turo dashboard.